Zambia Eyes Global Horticulture Spotlight with Decentralized Innovation and New Market Access

Zambia is fast cementing its place on the global horticultural map, leveraging digital innovation and decentralized inspection systems to boost exports and empower local producers, according to Dr. Kenneth Msiska, Chief of the Plant Quarantine and Phytosanitary Service (PQPS) at the Ministry of Agriculture.

Speaking during the 2025 Zambia International Trade Fair (ZITF) in Ndola, Dr. Msiska revealed that the country is making major strides in streamlining plant trade, enhancing phytosanitary compliance, and unlocking new markets for high-value crops.

“In the past, inspectors had to travel great distances, sometimes to Cairo, to perform inspections. That has changed,” Dr. Msiska said. “Today, inspection requests can be made online, and we have decentralized our operations with officers stationed across regions. Farmers and traders now get real-time responses.”

The Zambia Electronic Symbol (ZeS) system, he noted, is a key driver of this efficiency—enabling the electronic issuance of permits and certificates directly from local offices, cutting down on red tape and operational delays.

Despite limited human resources, Dr. Msiska said the PQPS is prioritizing high-risk and high-value commodities to ensure swift, compliant trade. “With the staff we have, we focus on what matters most. That’s how we’ve maintained momentum amid rising demand.”

Zambia’s recent export milestones include market access for avocados into the European Union and South Africa, as well as macadamia nuts into China—a move Dr. Msiska believes will catapult Zambia into the top 10 global producers of the sought-after nut.

“Years ago, exporting crops like macadamia, blueberries, or passion fruits seemed far-fetched. Today, it’s our reality,” he said. “The Chinese market has enormous demand, and Zambia is ready to supply.”

However, Dr. Msiska underscored the importance of sustained compliance with international standards. “Gaining market access is not enough. We must continuously meet technical requirements—zero pests, proper treatment, and consistent monitoring. Our goal is to always be audit-ready.”

He concluded with a call to support the sector’s growth trajectory, stating, “The potential is huge. With continued support and innovation, Zambia is on track to become a leading horticultural exporter in the region and beyond.”