Emirates Elevates Tennis Enthusiasm as Official Airline of 12th Consecutive US Open
The world’s tennis capital is set to resonate with the roar of both courtside fans and airplane engines as Emirates, for the 12th year running, takes on the prestigious mantle of Official Airline of the US Open Tennis Championships. From August 28 to September 10, the airline is set to deliver yet another enthralling season of tennis action to global audiences, solidifying its position as a prime partner in the world’s premier tennis event.
This year’s partnership promises an exhilarating array of activations for fans and enthusiasts alike. With the backdrop of the Arthur Ashe Stadium, Emirates is set to unleash its dynamic presence and exceptional hospitality, serving up a rich selection of engaging activities designed to enthrall fans of all ages. Notable among these is the promise of tennis clinics conducted by legendary players themselves, offering an invaluable opportunity for aspiring athletes to learn from the very best.
Emirates’ enduring affiliation with the United States Tennis Association (USTA) and the illustrious US Open event has been thriving since 2012. Beyond this marquee partnership, the airline’s expansive tennis sponsorship portfolio encompasses three out of the four Grand Slam® tournaments and an impressive 60 additional tournaments throughout the year in collaboration with the ATP. This includes iconic events like the Western & Southern Open in Cincinnati, the Miami Open, and the BNP Paribas Open in Indian Wells.
With Emirates as the Official Airline partner of the US Open, fans are poised to remain seamlessly connected to the exhilarating tennis action, whether they’re on the ground or soaring through the skies. In a strategic move to cater to the passionate tennis enthusiasts attending matches at the Arthur Ashe Stadium, Emirates has a comprehensive lineup of activities in store. Simultaneously, passengers aboard Emirates flights during the tournament window will have access to Live TV, ensuring they don’t miss a single serve or backhand.
The airline is poised to create an immersive tennis experience for viewers by broadcasting bespoke Emirates content, promotions, and exclusive interviews directly from the event, in collaboration with ABC News. Additionally, in partnership with PIX11 and the “NY Living” show, Emirates is orchestrating a thrilling giveaway, offering the chance to win 16 US Open tickets. As part of this, fans can virtually explore the elegant Emirates suite via a QR code, taking them on a journey into luxury even before stepping foot inside the stadium.
For those traversing the skies, Emirates has an ace up its sleeve with live screenings of the tournament’s matches across its dedicated in-flight sports channels, Sport24 and Sport24 Extra. These channels are accessible to passengers in all cabins, courtesy of the airline’s renowned in-flight entertainment system, ice. Travelers on select A380 aircraft in premium cabins can luxuriate in the match action on a 55-inch screen at the iconic onboard lounge. Here, passengers can enjoy the camaraderie of fellow sports enthusiasts, scrumptious snacks, and an array of spirits and cocktails.
Staying true to its commitment to passenger convenience, Emirates offers a variety of Wi-Fi packages for staying up-to-date with tournament news and highlights. Emirates Skywards members can even revel in complimentary Wi-Fi throughout their flight.
With services to 12 U.S. gateways, including prominent hubs like New York JFK, Los Angeles, and San Francisco, Emirates has established itself as a significant player in the American aviation landscape. The airline’s latest offering, the newly-retrofitted A380 featuring its premium Economy cabins, is being extended to four key U.S. points, reaffirming Emirates’ commitment to providing unparalleled travel experiences across the Atlantic.
As the US Open commences, tennis enthusiasts, both at the stadium and aboard Emirates flights, are in for a smashing experience that seamlessly marries sports and luxury at 40,000 feet.
