Ministry of Technology and Science Embarks on Comprehensive Communications Strategy
The Ministry of Technology and Science has begun formulating a comprehensive Communications Strategy aimed at enhancing public awareness, trust, and engagement across its key sectors.
Opening the workshop, Permanent Secretary, Eng. Dr. Brilliant Habeenzu, emphasised the importance of the collaborative process, noting that effective communication is vital to achieving the Ministry’s shared objectives.
The Ministry’s mandate spans three strategic areas: Information and Communication Technologies (ICTs) and Digital Technologies; Science, Technology and Innovation (STI); and Skills Development. Together, these form the backbone of Zambia’s socio-economic transformation agenda, yet their full value is often underappreciated by the public.
In ICT and digital technology, internet penetration has grown from 56% in 2022 to 69% in 2025, with mobile broadband subscriptions exceeding 24 million. Over 267 public services are now available on e-Government platforms, supported by strengthened data protection laws. However, Dr. Habeenzu acknowledged that cybersecurity threats continue to undermine public confidence, stressing the need for transparent and timely updates to build trust.
In science, technology, and innovation, Zambia produces more than 120 peer-reviewed publications annually and supports local patents in areas such as agricultural sensors, mobile health apps, and renewable energy prototypes. Yet, many of these achievements remain unknown or undervalued, limiting their adoption and commercialisation.
Skills development, through the Technical, Vocational Education and Training (TVET) system, graduates thousands annually, with many becoming entrepreneurs within two years. However, vocational training is still perceived by some as a fallback rather than a key driver of economic growth and industrialisation.
Dr. Habeenzu outlined the strategic communication goals as shifting public perception, building trust in digital services, inspiring the adoption of innovation, and driving citizen and stakeholder engagement. He urged participants to share insights and solutions to ensure the strategy is practical, inclusive, and results-oriented.
Quoting the proverb, “You don’t light a candle and hide it under the table,” he stressed that the Ministry’s achievements must be visible and appreciated.
The workshop was organised by the Ministry’s Director of Human Resources and Administration and the Principal Public Relations Officer, with the support of the Ministry of Information and Media. Dr. Habeenzu thanked all contributors before declaring the event officially open.
