Emirates Skywards Unveils Mega Bonus Miles Campaign for Summer 2025
Emirates Skywards, the award-winning loyalty programme of Emirates and flydubai, has announced a suite of exciting bonus Miles offers this summer, available to over 35 million members worldwide. The campaign features up to 50% bonus Skywards Miles, exclusive shopping incentives, and exciting raffle draws across flights, hotels, retail, and dining.
Members can enjoy 50% bonus Miles when flying with 16 participating partner airlines, including United Airlines, Air Canada, Azul Brazilian Airlines, TAP Air Portugal, Japan Airlines, South African Airways, and others. This offer applies to new bookings made until 3 August 2025, with travel scheduled between 1 and 30 September 2025. This offer is not valid on flydubai, Qantas, Jetstar, or easyJet.
Travelers can explore diverse destinations such as Curacao’s coral reefs with United or Azul, Canada’s rugged Newfoundland parks with Air Canada, and the scenic Azores islands with TAP Portugal.
Members booking hotels through Emirates Skywards Hotels can earn 50% bonus Miles on stays booked by 3 August 2025, valid for stays up to 30 September 2025. In addition, members can earn up to 10,000 Miles per night on selected stays.
Shopping and dining in the UAE also come with rewards:
- Earn 25% bonus Miles on all spends with Skywards Everyday partners during the Dubai Summer Surprises, running until 31 August 2025.
- Purchases worth AED 100 or more via Skywards Everyday or Skywards Miles Mall enter a raffle draw, where ten winners will receive 100,000 Skywards Miles each.
- First-time users of the Skywards Everyday app earn 4x bonus Miles on their first purchase with a Visa card.
On the Skywards Miles Mall:
- Earn 25% bonus Miles with more than 3,500 local and global brands.
- Shop on Amazon.ae and earn up to 100 Miles per AED 50 spent (offer valid until 31 July 2025).
- First-time shoppers on the platform can also earn 2,000 bonus Miles on any purchase made with Amazon.ae or other participating brands.
For luxury shoppers in Europe, Emirates Skywards is offering:
- Double Miles on spends of EUR 500+
- Triple Miles on spends of EUR 1,500+
These offers apply across The Bicester Collection’s villages in the UK and Europe, valid until 31 August 2025. Spend thresholds vary by location.
Emirates Skywards was recently crowned ‘Best Global Airline Loyalty Programme’ at the 2025 International Loyalty Awards, affirming its status as a leading rewards platform.
In 2025, the programme introduced reciprocal loyalty benefits with Garuda Indonesia and AEGEAN Airlines, while rolling out Classic Rewards on all flydubai flights starting at just 5,000 Miles. Enhanced hotel partnerships with Marriott Bonvoy and ALL – Accor Live Limitless also allow for two-way points-to-Miles conversions.
Skywards offers four membership tiers — Blue, Silver, Gold, and Platinum — each unlocking exclusive benefits. Members can redeem Miles for flights, upgrades, hotel stays, shopping, and once-in-a-lifetime experiences such as VIP event access through Skywards Exclusives.
